What is Market Access?
Creating a Strategic Market Access Plan
Daiichi Sankyo Ireland contracted AXIS Consulting in 2012 to provide expert market access advice to support our pre-launch activity programme for a new medicine. Brenda’s in-depth knowledge of the Irish healthcare market combined with her unparalleled industry insights has had a profound impact on our business.
Daiichi Sankyo Ireland
Astellas Ireland engaged AXIS Consulting to help us develop a Strategic Market Access Plan. Integral to this process were a number of stakeholders mapping workshops proposed and facilitated by Brenda. We found these workshops an invaluable tool in building our understanding of the new non-traditional stakeholders for our business. Our European colleagues were particularly impressed with the comprehensive approach adopted in the workshops and the quality of the final stakeholder engagement plan subsequently developed for Ireland.
Market Access Manager,
AXIS Consulting has provided us with strategic market access services including a comprehensive analysis of the Irish Healthcare Landscape. Brenda‘s communicated key insights succinctly considerably enhancing our knowledge base regarding the Irish market.
Business Unit Director,
We asked Brenda to critique a proposal document which we were developing in-house. Her appraisal provided key recommendations which I believe helped us submit a strong dossier. Brenda was knowledgeable and professional in her approach.
Market Access Head,